The story of Ecologi started one morning in 2019, when our co-founder Elliot picked up his morning coffee and wondered what would happen if he instead spent that money on addressing the climate crisis?

After disappearing down a few research rabbit holes, he realised that there are ample solutions already available to respond to climate change, and the world’s pocket change is more than enough to fund them. The idea just needed to galvanise support and turn into collective action.

Ecologi started as a subscription service for individuals, but has rapidly evolved into a passionate community of over 19,000 businesses and 40,000 members. And in the years ahead, we will focus on championing SMEs as green revolutionaries, empowering them on their journey to reduce emissions and take climate action.